Google Paid Advertising, also known as Google Ads or Google AdWords, is an online advertising platform developed by Google. It allows businesses to create and display ads on Google’s search engine results pages and across its network of partner websites, reaching a targeted audience based on keywords and demographics. Advertisers bid on keywords, and their ads are displayed to users who search for those terms. Advertisers pay for clicks or impressions, making it a cost-effective and measurable way to promote products or services.
Display and Shopping Ads
Display ads utilize visual elements like images and banners to showcase products or services on various websites within Google's Display Network. Shopping ads, on the other hand, present product images, prices, and descriptions directly on Google Search, capturing users' attention and driving them to make informed purchase decisions.
Our Google Paid Advertising course covers essential topics such as paid ads keyword research, targeted area selection, ad extension implementation, ad group creation, display, traffic, lead, local ads launches, search ads setup, budgeting, goal setting, and effective management of negative and target keywords for successful campaigns.
Master the art of selecting high-performing keywords to maximize the visibility and relevance of your ads in search engine results.
Enhance your ad's appeal and functionality by incorporating ad extensions, providing users with additional information and compelling calls-to-action.
Learn to strategically target specific geographic locations to reach the most relevant audience for your business.
Organize your campaigns effectively by creating ad groups, ensuring a structured approach to targeting specific audiences and achieving campaign objectives.
Explore the world of visually engaging display ads, mastering the techniques to capture attention and convey your message effectively across various platforms.
Implement lead generation strategies through specialized ads, capturing valuable information from interested users and building a database for future marketing efforts.
Harness the power of search engine advertising, creating ads that appear prominently in search results to capture the attention of users actively seeking relevant products or services.
Learn to filter out irrelevant traffic and improve ad targeting by creating a comprehensive list of negative keywords, ensuring your ads reach the most qualified audience.
Drive website visits and boost online traffic by launching targeted ads that resonate with your audience and encourage them to take action.
Leverage local advertising to enhance business visibility within specific regions, attracting nearby customers and driving foot traffic to physical locations.
Develop effective budgeting strategies and define clear campaign goals, optimizing resource allocation for maximum return on investment.
Strategically select and prioritize target keywords to optimize your ad's visibility and relevance, aligning with your business objectives and attracting the right audience.
Our Google Paid Advertising course spans 4 months, with 2 months of classes and 2 months of live project work. This balanced approach ensures thorough learning and practical application.
Discover how to excel in Google Paid Advertising through our complete course. You will delve into Search, Display, Shopping, and Video Ads, plus learn ad group creation, keyword research, and launching diverse ads for successful online marketing.
The Google Paid Advertising Course is priced at 8000 BDT for a 4-month duration, with practical sessions and internships included. Gain essential skills for digital success.
We accept cash and digital payments via bKash, Rocket, and MasterCard. Choose the method that suits you for a seamless transaction.
You can learn Google Paid Advertising within the course duration and start immediately upon completion. Join our paid group for continuous updates and a supportive learning environment.
Yes, we offer a paid Facebook group for our Google Paid Advertising course. Join to stay updated and enhance your learning journey.